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25% Off Footwear with Code
Apply code at checkout for 25% off all footwear including men's and women's trainers and lifestyle shoes.
10% Off Kids' Apparel with Code
Apply code at checkout for 10% off kids' apparel including children's underwear sets and activewear.
20% Off Women's Sportswear with Code
Apply code at checkout for 20% off women's sportswear including leggings, sports bras, tops, and shorts.
15% Off Men's Underwear with Code
Apply code at checkout for 15% off men's underwear including boxer briefs, trunks, and briefs from the Bjorn Borg range.
10% Off Newsletter Signup on Full-Price Products
Subscribe to the Bjorn Borg newsletter and get 10% off your next order. Offer is only valid on full-price products.
Follow on Social Media for Flash Giveaways and Promo Drops
Bjorn Borg regularly posts time-limited discount codes and product giveaways on their Instagram and TikTok accounts, often tied to sport events or new collection launches. These typically last 24-48 hours and aren't emailed to newsletter subscribers, so following the accounts is the only way to catch them.
Klarna Pay Later in 3 - Split Your Order Interest-Free
Choose Klarna at checkout and your total gets divided into three equal payments with zero interest and no fees, provided you pay on time. The first instalment is taken when your order ships, with the remaining two following at monthly intervals. Eligible on orders over £35 and subject to Klarna's approval checks.
Mid-Season Sale - Up to 70% Off Selected Lines
Twice a year Bjorn Borg runs a deeper markdown event that goes beyond the standard sale page, cutting prices on last season's underwear designs, gym wear, and swim shorts by as much as 70%. Sizes go quickly in popular fits, so filtering by your size early gives you the best shot at the biggest reductions before stock clears out.
Birthday Club Reward - Free Gift on Your Special Day
If you're already signed up to the newsletter, make sure your date of birth is filled in on your account profile. Bjorn Borg sends a birthday treat each year - typically a complimentary item or a generous single-use discount - valid for two weeks around your birthday so you've got time to pick something you actually want.
Blue Light Card Holders Get 15% Off Full-Price Orders
NHS staff, emergency services workers, and social care employees registered with Blue Light Card can verify their status at checkout to receive 15% off regularly priced apparel, trainers, and accessories. The discount doesn't apply to items already marked down in the sale or outlet sections, and there's no minimum spend requirement.
Download the App for Exclusive Mobile-Only Deals
Install the Bjorn Borg app on iOS or Android to unlock a dedicated promotions tab that isn't visible on the desktop site. App users get early access to limited drops, flash discounts on underwear multipacks, and occasional app-only voucher drops during product launches.
Refer a Friend - You Both Get £10 Off
Share your personal referral link with friends who haven't shopped at Bjorn Borg before. Once they place their first order, both of you receive a £10 credit to spend on anything across the store, including sale and outlet lines. There's no cap on how many friends you can invite, so the credits stack up with each successful referral.
Free Sports Bag on Orders Over £75
Receive a free Bjorn Borg sports bag when you spend £75 or more. One per customer while stocks last.
15% Student Discount on Full-Price Items
Students get 15% off full-price items including underwear, sportswear, and shoes. Verify your student status to unlock the discount.
10% Off Your First Order When You Sign Up
New customers get 10% off their first order when they create an account. Valid on full-price products only.
Clearance Items from £5
Browse clearance items starting from £5 across discontinued underwear, socks, and accessories while stocks last.
3 for £30 on Selected Underwear Multipacks
Buy 3 selected underwear multipacks for £30. Mix and match across men's and women's styles including boxer briefs and briefs.
Up to 40% Off Shoes
Save up to 40% off across the Shoes category including trainers and lifestyle footwear during the current sale event.
Up to 40% Off Kids' Collection
Save up to 40% off across the Kids' category including children's underwear and sportswear during the current sale event.
Up to 40% Off Women's Collection
Save up to 40% off across the Women's category including sportswear, underwear, and swimwear during the current sale event.
Up to 40% Off Men's Collection
Save up to 40% off across the Men's category including underwear, sportswear, and accessories during the current sale event.
Browse today's offers from Bjorn Borg
Bjorn Borg offers a range of products and services. Visit their website for current deals.
